Born in Casablanca, Asmae was self-taught, drawing inspiration from chaâbi, raï, jazz and pop. She made her mark on the Moroccan music scene with a hybrid universe combining pop, rap and R'n'B. After making a name for herself with her covers, she launched her own creations in May 2020, including her single"Tayer". Performed in Darija and French, her music is distinguished by a smooth, flowing voice, blending rap and R'n'B influences, carried by productions from Kartel Vibes, Draganov's label. She also made a name for herself with songs such as"Lila" (2024), which propelled her onto the Moroccan and international music scene. Her career continued to flourish with the release of her highly successful album Atlas in 2024.
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